Sap Union logo

Task: to design a logo for SUP board rentals in St. Petersburg.

There is high competition among SUP board rentals in St. Petersburg. Basically they try to be “for everyone” with basic design. To attract both students and parents.

At Sap-Union, we decided to segment ourselves into a specific audience—students who are looking for adventure, “living life,” and the list goes on.

Made in 1 week in 2021