Promotional campaign for Aviasales

Collaboration with SenseSay agency

Objective: to show how advertising can change with the help of generative identity. This is a live-data-branding approach, which was invented by the SenseSay agency.

The idea is to make advertising even more personal. Teach her to react to the context. Online offers are generated based on the user’s latest requests. Offline - depending on the locations around you.

Made in 1 month in 2024

Team: Sasha Nikiforov, Artyom Kashekhlebov and me